In celebration of World Milk Day 2024, the Irish Food Board (Bord Bia) in conjunction with Ornua, marketers of Kerrygold milk were beyond thrilled to have continued their tradition of promoting the health benefits of milk and the rich quality of Irish dairy by hosting a two-day Milk Party at Ikeja City Mall on June 1 and 2.This year, the theme was “Everything Milk,” and they pulled out all the stops making it an unforgettable experience for attendees.Leading up to the Milk Party, Kerrygold took to the streets of Lagos to carry out exciting giveaways of select Kerrygold products to further drive awareness and inclusion in the World Milk Day celebration.
The celebration, an annual activity which is in its 4th year treated attendees to an array of interactive activities designed to celebrate the goodness of milk and rich quality of Irish dairy, which is Kerrygold milk. Various activities including smoothie-making biking where participants pedalled their way to delicious and nutritious smoothies, combining fun with fitness.
A mixology stand offered other recipes such as milkshakes and plain Kerrygold milk. Children were treated to milk-coated marshmallow at the milk fountain, milky popcorn, and face painting with their favourite cartoon characters by the face painters on ground. Consumers also had their photos printed out as keepsakes, courtesy an instant photo booth stand, capturing excited faces in moments of excitement.
The event was a memorable experience for all as guests expressed their love for the milk throughout, showing appreciation to the Kerrygold brand for the opportunity to have fun and enjoy good milk.
Overall, attendees mixed, mingled, and made memories. The Milk Party was not just an event, but a celebration of community, health, and the simple joys that milk brings to our lives. As we wrap up this year’s celebration, we eagerly look forward to what next year will bring.Kerrygold is ever committed to celebrating the goodness of milk and the joy it brings to families every day. We can’t wait to see how we can top this year’s festivities in 2025!